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Tag Marketing Strategy

A tag marketing strategy (also known as tag marketing optimization) is the process of tagging, tracking, and leveraging tag analytics to achieve a specific goal.

Common tag marketing strategies include affiliate tagging optimization and product tagging strategy. Affiliate tagging optimization is where publishers maximize their affiliate revenue from partners, and product tagging strategy is where merchants work to optimize traffic to their product pages by leveraging tags on their content, leading to increased conversions.

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