Scopa Shoppable Product Tagging is a powerful plugin and analytics platform for your website. It lets you make your content more efficient and compelling. But it can really be a game changer with these 2 integrations.
Insights Upgraded: The Analytics Integration
Scopa already tracks engagement on tags, attributing interactions and clicks to both the individual tag as well as any products or associate attributes like “department” or “color”.
To take analytics up a notch you need to integrate Scopa with your Google Analytics account. This gives you an even more detailed look at how much revenue is being generated per tag and the true impact of your tags’ performance.
Setting up the Google Analytics integration takes less than 5 minutes and it’s the best time spent if you’re looking for solid figures to show ROI. Find the details on how to integrate Google Analytics with your Scopa Domain here.
Time Saver: The eCommerce Product Feed
Scopa doesn’t make it hard to add tags, manually it takes less than a minute or two. But if you’re going to be adding tags for a variety of products and want things to be as automated as possible- you need to integrate Scopa with your eCommerce provider.
Once integrated, Scopa can automatically pull and autofill your tag’s information, drastically speeding up the tagging process from a few minutes- to seconds.
Scopa has integrations for Shopify and WooCommerce available in the platform- but do not fear if those aren’t your platform of choice- there’s also a CSV upload option available.